Marketing Your Book
Once your book has been released to the public, what now? That is the question most authors face when confronting the daunting task of marketing their Christian book to a worldwide audience. There are several tools authors have at their disposal, and by utilizing all the marketing weapons in your arsenal, you will be able to gain and effectively retain reader interest.
Maximize Your Reach with Holiday Shoppers

At this point, many of us know that the holidays are the biggest book-buying season of the year. That being said, books don’t sell themselves (usually). You’ll need to be sure that you’re doing your very best when it comes to marketing your book to help maximize your reach with those holiday shoppers. Just how […]
Introducing: The Author Branding Bundle!

Our office has been abuzz with the launch of a new product, specifically here in the marketing department. The Author Branding Bundle contains all the staples of social media to give you a launching pad for your new book and your career as an author. As a publisher we know why these sites are important, […]
Why Writing Contests Matter for Self-Published Authors

Writing contests are one of those hit or miss spots for authors. People either love and trust them fully or they question everything about them. Generally speaking, most require a fee. If not, you should probably be a bit skeptical of where the funds are coming from and how much said contest will actually benefit […]
Personal Branding for Authors: Part 2

In the first part of this two series blog, I talked about the purpose of branding and where to begin. In this part, I am going to dig into some of the resources you can use to develop and maintain your brand. If you missed the first post, I recommend you check that one out […]
Connect with Xulon Press
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