Marketing Your Book

Once your book has been released to the public, what now? That is the question most authors face when confronting the daunting task of marketing their Christian book to a worldwide audience. There are several tools authors have at their disposal, and by utilizing all the marketing weapons in your arsenal, you will be able to gain and effectively retain reader interest.

Xulon Press authors represented well at the 2013 International Christian Retail Show (ICRS)

Filed in Marketing Your Book by on July 30, 2013 2 Comments
Xulon Press authors represented well at the 2013 International Christian Retail Show (ICRS)

The International Christian Retail Show (ICRS) was held June 23rd – 26th in St. Louis, Missouri. There were 1,481 professional buyers from 57 countries and total attendance was over 3,700 individuals. Xulon Press had premium booth placement and over 30 authors in attendance. There were 3 successful book signing events with long lines by Kiki […]

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A Marketing Map: Tools and Tips for Self-Published Authors

Filed in Marketing Your Book by on May 31, 2013 4 Comments
A Marketing Map: Tools and Tips for Self-Published Authors

You have written your book, selected the cover, font style, worked with our crackerjack production and editorial team—even received your first copies of the book.  All of the sudden you’ve got that feeling in your stomach; you know the one where panic takes over, and you feel like you are dropping on a roller coaster?  […]

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From the Desk of the Sales Manager: The “Recommendation Ripple Effect”

From the Desk of the Sales Manager: The “Recommendation Ripple Effect”

As the Sales Manager at Xulon Press, I love talking to authors about their books and helping them learn how to become successful as Christian authors. It’s not easy to go from an unknown writer to an author who is gaining notice and sales. The most important word that I teach new authors when it […]

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Xulon Press Successful Author Spotlight Follow-up: Kat Kerr’s Tips To Market Your Book

Xulon Press Successful Author Spotlight Follow-up: Kat Kerr’s Tips To Market Your Book

As promised in our most recent Xulon Press Successful Author Spotlight, featuring world renowned minister and public speaker Kat Kerr, we present the “Top Ten Tips For New Authors To Market Your Book” that have been proven to be successful by Kat herself. She shares how she started from nothing but just a promise from […]

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Xulon Press Tips: Marketing Your Book in 5 Steps

Filed in From the Desk of..., Marketing Your Book by on September 26, 2012 2 Comments
Xulon Press Tips:  Marketing Your Book in 5 Steps

From the Desk of the Xulon Press Marketing Coach Once your book has been released to the public, what now? That is the question most authors face when confronting the daunting task of marketing their Christian book to a worldwide audience. Xulon Press offers marketing tools to help you promote your Christian book, but here […]

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