Marketing Your Book

Once your book has been released to the public, what now? That is the question most authors face when confronting the daunting task of marketing their Christian book to a worldwide audience. There are several tools authors have at their disposal, and by utilizing all the marketing weapons in your arsenal, you will be able to gain and effectively retain reader interest.

Trending Now: Book Subscriptions in a Box!

Filed in Marketing Your Book by on March 23, 2016 7 Comments
Trending Now: Book Subscriptions in a Box!

Subscription boxes have become the new “thing” in recent years, as there is one for just about every kind of person, hobby, age, or even your pet. Handpicked beauty products? There’s a box for that. Toys and treats for your dog? There’s a box for that. Featured wine of the month? There’s a box for […]

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The Best Writing Tool You Aren’t Using

Filed in Author Inspirations, Marketing Your Book by on March 18, 2016 8 Comments
The Best Writing Tool You Aren’t Using

Everyone knows about a certain digital pinboard, known as the procrastinator’s best friend, the party planner’s go-to inspiration, and the foodie’s favorite recipe archive. But, as a writer, have you ever thought about how you can use Pinterest to develop your scene descriptions, hone your style, and actually see your characters take shape? Here are just […]

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Easter: Is It Really the Second Biggest Book-Buying Season of the Year?

Filed in Marketing Your Book by on March 3, 2016 1 Comment
Easter: Is It Really the Second Biggest Book-Buying Season of the Year?

You’ve probably already heard this once, twice, or ten times… But Easter is the second largest book-buying season of the year in the Christian publishing industry. It’s not Christmas, but Easter book sales are still big. And truthfully, while sales do peak during Easter, they also trickle through the last remaining reaches of spring. What spurs […]

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How To Set Up a Book Signing – An Interview with Xulon Author Bob Bush

Filed in Marketing Your Book by on November 9, 2015 8 Comments
How To Set Up a Book Signing – An Interview with Xulon Author Bob Bush

What is one of the most effective way to find and meet new readers? Book signings! Xulon Press editor Blair Townley interviews author Robert Bush, who has held 137 book signings, as he dispenses vital advice on how to set up a book signing—and why they’re so important to […]

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Xulon Press Leaves Its Mark at the 2015 International Christian Retail Show (ICRS)

Filed in Marketing Your Book by on August 2, 2015 7 Comments
Xulon Press Leaves Its Mark at the 2015 International Christian Retail Show (ICRS)

Each year, Xulon Press attends trade shows all over the world. Trade shows promote your books, they promote our authors, and highlight all of the aspects which make Xulon Press the leading Christian self-publisher in the industry. One of the most exciting trade shows we attended this year was the International Christian Retail Show (ICRS), the largest Christian […]

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