• Football players holding up a football

    You Can Learn a Lot About Self-Publishing From Football

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    As a self-publishing author, think of yourself as the quarterback of a football game. You get to call the shots. So, it’s important to have a game plan to help you reach the end zone. You’ll face challenges and obstacles on the way. Be Prepared. Be Flexible. Envision this: You are on a football field—right in the center. Your team is lined up to the right of you and the left of you. You stand up. You see a clear view down the field. What do you feel? Do you feel overwhelmed? Nervous? Excited? Determined? Is this your first time…

  • Substack is an online platform that looks and feels a little bit like a blog, but it also operates as a subscription-based email newsletter. More and mor...

    What is Substack?

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    What is Substack and how is Xulon Press using the platform? What is Substack? It is an online platform that looks and feels a little bit like a blog, but it also operates as a subscription-based email newsletter. More and more creators, journalists, and news outlets are using the platform to publish their work. To follow a creator or channel on Substack, you’ll only need to enter your email address. From there, Substack does the work for you and will deliver every new article to your email inbox from the writer or company you subscribed to. Is Substack Free? Substack…

  • When you start developing a timeline for your book, it's important to consider each stage of the production process. This includes editing, cover design...

    Developing a Timeline for Your Book

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    Four steps you can’t miss when publishing a book.  Finishing your manuscript is only one piece of the process of publishing your book. When you start developing a timeline for writing and publishing your book, there are a few more steps you’ll need to factor into your timing. It’s important to consider each stage of the production process, including writing, editing, cover design, typesetting, and printing. Let’s take a look at each stage of the process you’ll walk through when publishing your book. Then, we’ll look at an example timeline for these stages. Writing and Revising Your Manuscript During the…

  • Timing can play an important role in the success of your book release. There are some seasonality trends that forecast when certain genres will perform...

    Best Time of Year to Release Your Book

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    What Time of Year is Best to Release Your Book? Depending on the genre of your book, you’ll find there are some seasonality trends to guide you when it comes to publishing your book. Timing can play an important role in the success of your book’s release. And while the book publishing industry doesn’t follow an official publishing calendar for specific genres like the movie industry does (For instance, did you know blockbusters get released during the summer for a reason?), there are some seasonality trends that forecast when certain genre types experience higher sales. The holiday season—Thanksgiving through New…