As an author, a great way to generate interest in your new book is through a press release. If you are unaware of what press releases are, why they are important, what goes into them, or are unsure of the best possible way to approach them, spend a few moments here learning about their function. What is a press release? A press release is a great way to appeal to a broad audience through media outlets. It’s a message written with the intention of getting information circulating about your book. As an author, a press release is a great way…