Tag: marketing your christian book

Finding Your Target Audience (and why it’s so important).

Filed in Book Reviews and Articles, Book Signings and Events, Marketing Your Book by Daylin on May 14, 2020 • 0 Comments

If you’ve published or want to publish any work, whether it’s a novel, a blog, or an essay, you need to know your target audience. While it’s important to reach as many people as possible, and it often seems like focusing only on certain segments of the population is limiting, you need to be direct. […]

Easter: Is It Really the Second Biggest Book-Buying Season of the Year?

Filed in Marketing Your Book by Brittnee Newman on March 3, 2016 • 1 Comment

You’ve probably already heard this once, twice, or ten times… But Easter is the second largest book-buying season of the year in the Christian publishing industry. It’s not Christmas, but Easter book sales are still big. And truthfully, while sales do peak during Easter, they also trickle through the last remaining reaches of spring. What spurs […]