• Obviously we’re here because we know book reviews can equal book sales--People want to know what all the buzz is about! The most effective way to get the...

    How To Get Book Reviews

    - By 

    1️⃣ Find your target audience. This is the first and most important step. You can put every effort into marketing your book, although you might get some response, it will not be anywhere near successful if you’re not targeting the correct readers. What is or how do you find your target audience you may be wondering? In simple terms, a target audience just means breaking down who you believe your book’s audience is (demographics, location, and interests). For a full breakdown, check out our blog Finding Your Target Audience.  2️⃣ Find blogs with readers that fit your target audience. Now…

  • If you’ve published or want to publish any work you need to know your target audience. We’ll go through the why that is, what it is, and how to go about it.

    Finding Your Target Audience (and why it’s so important).

    - By 

    If you’ve published or want to publish any work, whether it’s a novel, a blog, or an essay, you need to know your target audience. While it’s important to reach as many people as possible, and it often seems like focusing only on certain segments of the population is limiting, you need to be direct. We’ll go through the why that is, what it is, and how to go about it. Why You can put every effort into marketing your book, and although you might get some response, it will not be anywhere near as successful as it could be…

  • Easter book sales, Xulon Press, Christian self-publishing

    Easter: Is It Really the Second Biggest Book-Buying Season of the Year?

    - By 

    You’ve probably already heard this once, twice, or ten times… But Easter is the second largest book-buying season of the year in the Christian publishing industry. It’s not Christmas, but Easter book sales are still big. And truthfully, while sales do peak during Easter, they also trickle through the last remaining reaches of spring. What spurs the spring book-buying season on, and what types of books stand to benefit the most? Read on! Easter. The celebration of the Last Supper, crucifixion and resurrection provide ample opportunity for faith-filled books. Whether it’s a children’s book detailing the story of the resurrection, biblical…