• If you are a writer looking to get noticed, inspired, or build an audience, you need to get on social media. Social media is a gold mine for showcasing y...

    Social Media Every Writer Should Be On

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    If you are a writer looking to get noticed, inspired, or build an audience, you need to get on social media. Social media is a gold mine for showcasing your writing ability, building a following, and gaining exposure. In today’s digital world, social media has the power to boost writers’ success. The platforms enhance the ability to reach far audiences by allowing a writer’s work to be immediately shared. The more people who read your work, the better exposure you gain. In this way, you can increase the potential to develop a larger, loyal following. Now it’s time to talk…

  • The publishing world continues to evolve as the times change. If you’ve found it hard to keep up, here are 5 publishing trends that aren’t going anywhere...

    Current Publishing Trends

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    The publishing world continues to evolve as the times change. From creative book launch ideas due to the pandemic to new trends in published books, there’s a lot of trends to pay attention to right now. If you’ve found it hard to keep up with what’s popular in the world of authorship, this is for you. Here are 5 publishing trends that aren’t going anywhere yet. 1. Feel-good fiction. When we first sheltered in place more than a year ago, writers asked these questions: Should I write a novel set during the pandemic? And “How do I write a novel…

  • Video marketing can increase awareness and introduce the author behind the book to readers. Here are 3 ways you can use videos to promote your book: 1. T...

    Video Marketing For Self-Published Authors

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    Video marketing is something that a lot of indie (self-published) authors can neglect. Using visuals can increase awareness of your book as well as introduce the author behind the book to the readers.  3 Ways to Use Videos to Promote Your Book 1. Book Trailers Book trailers have the same effect on viewers as movie trailers do: they create awareness of your book and hopefully entice the audience to purchase it. Video trailers can provide a preview of the story or a glimpse of a scene to elicit curiosity. To make a great book trailer you should keep the video…

  • A book endorsement is an advanced positive review for your book, usually from someone influential to your new book’s audience. It’s common to see endorse...

    Book Endorsement vs. Book Review

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    Book Endorsements A book endorsement is an advanced, positive review for your book, usually from someone influential to your new book’s audience. Normally, you want to secure endorsements before the release of your book. It’s common to see endorsements on the… Front or back cover of your book. Inside the book in the front pages. Your website. Marketing materials. Book Reviews Endorsements exist to support the author’s book marketing. Reviews, on the other hand, are designed to help readers decide which books to read. Of course, you can always pull positive excerpts from reviews to use in the same way…