• Over the last several years, Instagram has become one of the most popular social media platforms to date. It offers unique opportunities to interact with ...

    Instagram for Writers

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    Over the last several years, Instagram has become one of the most popular social media platforms to date. The visually engaging app is easy to use and thriving and growing by the minute. Some writers might be hesitant to jump into Instagram, with the main concern being its focus on images as opposed to text. But regardless of images not being your forte, Instagram offers unique opportunities to interact with your readers and boost your audience in size. Why is Instagram good for writers? Instagram has 1 billion active users, with more than half signing on the app daily and 35% signing…

  • Video marketing can increase awareness and introduce the author behind the book to readers. Here are 3 ways you can use videos to promote your book: 1. T...

    Video Marketing For Self-Published Authors

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    Video marketing is something that a lot of indie (self-published) authors can neglect. Using visuals can increase awareness of your book as well as introduce the author behind the book to the readers.  3 Ways to Use Videos to Promote Your Book 1. Book Trailers Book trailers have the same effect on viewers as movie trailers do: they create awareness of your book and hopefully entice the audience to purchase it. Video trailers can provide a preview of the story or a glimpse of a scene to elicit curiosity. To make a great book trailer you should keep the video…

  • New Social Media Trends for Writers

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    These days, it feels like social media, and technology as a whole, is a huge lifesaver for a lot of us. From Zoom calls with family and friends to staying up to date on business hours, we’re more connected online than ever. This is also a great time to not only set up new social media accounts but to also explore some social media features you may not have used in the past. When deciding where to put your energy, here are the top social media trends for writers to be aware of right now: Facebook use is down. Overall,…