Tag: Branding

Writers and Websites: The Importance of Owning Your Brand on the Internet

Filed in Marketing Your Book by on May 21, 2019 0 Comments
Writers and Websites: The Importance of Owning Your Brand on the Internet

  The internet is a fascinating place. We can shop online and receive our items in as little as two days. We can complete book research easier than ever, explore new places without buying a plane ticket. And thanks to social media, we can even meet new people and build entire communities of support. If […]

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Personal Branding for Authors: Part 2

Filed in Ask the Editor, Marketing Your Book by on July 20, 2018 1 Comment
Personal Branding for Authors: Part 2

In the first part of this two series blog, I talked about the purpose of branding and where to begin. In this part, I am going to dig into some of the resources you can use to develop and maintain your brand. If you missed the first post, I recommend you check that one out […]

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Personal Branding for Authors: Part 1 of a 3-Part Series

Filed in Ask the Editor, Marketing Your Book by on July 13, 2018 2 Comments
Personal Branding for Authors: Part 1 of a 3-Part Series

What is Branding? Branding. What does that word mean to you? Five years ago I would have told you it was what made a company or a product stand out. It was consistent, unique, and fitting to their concept. These days I would say branding means all those same things. However, now we are peeling […]

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