Book Marketing Maintenance Tips Your Social Media Should Sell Your Books Look at your social media profiles; Does your page bio mention your book? Are they linking to your website or blog? Do you use a consistent profile pic and user name across all platforms? Check if Your Books Need Updating Could they be polished up? Do you now have reviews or awards you could add to your book cover or descriptions? If you’ve published other books you could even add an “Other books by the author” section. Clean Up Your Website or Blog Make sure your content is still relevant, your…
-
-
Giving away a copy of your own book is a classic giveaway for authors. But what else can you offer to make your giveaway more interesting or fresh? Giveaways are a great tactic for authors to use to promote their books. Because it’s an exchange for taking an action you specify — for example, to enter you must be following the author on social media, tag two friends in the comments, and share the post — both the reader and the author get something out of it. Here are some giveaway ideas to help inspire you. Book Bundle With Multiple Authors. When…
-
The opening of your book is the place where readers will decide to keep reading or set aside your book — no pressure. So, your opening pages need to jump straight into your story without dawdling on about the protagonist’s history or how he/she ended up in the current predicament. The back story is 100% necessary for you, as the writer to know ahead of time. You’ll need to develop all that information before you begin to type the first page of your book. That background work, however, will only slow your readers down and bore them if you drop…
-
A “beach read” is a book typically set at or near the beach, published in late spring to early summer. The intent for this popular sub-genre is to have these be the books people take to their summer vacations. The cover designs are typically colorful, with beachy aspects incorporated. Beach reads have been around for decades but didn’t become a popular sub-genre until a few years ago. This is mostly thanks to the authors who put out a summer-themed book every year at the start of summer vacation travel. Some of the big hitters in the beach read genre include Elin…