If you’ve published or want to publish any work, whether it’s a novel, a blog, or an essay, you need to know your target audience. While it’s important to reach as many people as possible, and it often seems like focusing only on certain segments of the population is limiting, you need to be direct. We’ll go through the why that is, what it is, and how to go about it. Why You can put every effort into marketing your book, and although you might get some response, it will not be anywhere near as successful as it could be…
-
-
Just a couple of weeks ago, Xulon Press author Adele Rodriguez was featured in an article by a Miami Herald writer. What was the scoop? It was simple: her commitment to “doing unto others as you would have them do unto you.” In a day and age like this, common courtesy is considered newsworthy! Journalist Bea L. Hines, journalist for the Herald, received a letter from Rodriguez about her new book, The Way to Happiness: My Journey. The article, titled “Neighbors in Religion” delves into the similarities between the value sets that both women hold, and the premises taught by Rodriguez in…
-
Xulon Press was thrilled once again to extend an opportunity to Christian writers to have their work recognized and be rewarded. Besides the esteemed honor of being named January 2016 Christian Writers Awards Writing Contest winner, the Grand Prize Winner will receive a […]
-
Xulon Press was excited to once again extend the opportunity to Christian writers to have their work recognized and be rewarded. Besides the great honor of being named September 2015 Christian Writers Awards Writing Contest winner, the grand prize first-place winner will […]