Your hard work of writing your manuscript and self-publishing has all led to this moment: releasing your book. Now, it’s time to plan a book signing event. It takes a lot of thought and effort to make a book signing event a success. To lighten the load, we’ve compiled a list of tips to help you make the most out of it. 1. Research a venue. Look for a practical location for the number of guests you expect will attend as well as for the atmosphere you wish to create. Some authors like the intimacy that local coffee shops can…
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1️⃣ Find your target audience. This is the first and most important step. You can put every effort into marketing your book, although you might get some response, it will not be anywhere near successful if you’re not targeting the correct readers. What is or how do you find your target audience you may be wondering? In simple terms, a target audience just means breaking down who you believe your book’s audience is (demographics, location, and interests). For a full breakdown, check out our blog Finding Your Target Audience. 2️⃣ Find blogs with readers that fit your target audience. Now…
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If you’ve published or want to publish any work, whether it’s a novel, a blog, or an essay, you need to know your target audience. While it’s important to reach as many people as possible, and it often seems like focusing only on certain segments of the population is limiting, you need to be direct. We’ll go through the why that is, what it is, and how to go about it. Why You can put every effort into marketing your book, and although you might get some response, it will not be anywhere near as successful as it could be…
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These days, it feels like social media, and technology as a whole, is a huge lifesaver for a lot of us. From Zoom calls with family and friends to staying up to date on business hours, we’re more connected online than ever. This is also a great time to not only set up new social media accounts but to also explore some social media features you may not have used in the past. When deciding where to put your energy, here are the top social media trends for writers to be aware of right now: Facebook use is down. Overall,…