• 10 Steps For Starting Your Author Blog

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    Last month we talked about why every author should have a blog, and your response to that post was huge. We consistently received the same question in response: “How do I start a blog?” There are lots and lots of resources out there for newbies who want to start a blog, but to get you going, here are ten steps to starting a blog. Register with a blogging site. There’s many options, but two of the most popular are Blogger.com, WordPress.com (free), or WordPress.org (paid, self-hosted blog; allows for the most customization). Buy a domain. If you use Blogger or…

  • book subscription box

    Trending Now: Book Subscriptions in a Box!

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    Subscription boxes have become the new “thing” in recent years, as there is one for just about every kind of person, hobby, age, or even your pet. Handpicked beauty products? There’s a box for that. Toys and treats for your dog? There’s a box for that. Featured wine of the month? There’s a box for that. A book of the month box for your favorite genre? There’s a box for that too—and many of them, at that! And these boxes are pretty genius, for many different reasons. First, who doesn’t love getting stuff in the mail? And I’m not only…

  • Easter book sales, Xulon Press, Christian self-publishing

    Easter: Is It Really the Second Biggest Book-Buying Season of the Year?

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    You’ve probably already heard this once, twice, or ten times… But Easter is the second largest book-buying season of the year in the Christian publishing industry. It’s not Christmas, but Easter book sales are still big. And truthfully, while sales do peak during Easter, they also trickle through the last remaining reaches of spring. What spurs the spring book-buying season on, and what types of books stand to benefit the most? Read on! Easter. The celebration of the Last Supper, crucifixion and resurrection provide ample opportunity for faith-filled books. Whether it’s a children’s book detailing the story of the resurrection, biblical…