Book Marketing Maintenance Tips
Your Social Media Should Sell Your Books
Look at your social media profiles; Does your page bio mention your book? Are they linking to your website or blog? Do you use a consistent profile pic and user name across all platforms?
Check if Your Books Need Updating
Could they be polished up? Do you now have reviews or awards you could add to your book cover or descriptions? If you’ve published other books you could even add an “Other books by the author” section.
Clean Up Your Website or Blog
Make sure your content is still relevant, your links are updated, and check if the design needs to be freshened up! Is your headshot a recent one? Do you mention you’re working on a book with a provisional release date?
Send out an Email Newsletter
Send out an email about your new book, a book sale, or just a new blog post you’ve written. Don’t have an email list? Start one!
Consider a Book Video Trailer
You can post them on your website, social media, and even play them at your book events!
Run a Giveaway
Giveaways are a great way to engage your following while gaining a new one! Click here for some giveaway ideas.
Offer Your Book in Exchange for Reviews
You can offer a free copy of your book to friends, family, or followers in exchange for a book review. Reviews sell books and you can never have enough of them.
Have Book Sales
Run time-limited special offers on your book and spread the word! This will help get your book in hands of new readers.
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