Archive for February, 2017

Why Having a Target Audience for Your Book Matters

Filed in Marketing Your Book by Amy Sleper on February 24, 2017 • 0 Comments

You’ve done it! You’ve written your book and have committed to publish it. You’re probably excited to share the final product with the whole world. Well, maybe not the entire world, but your target audience is definitely all Christian readers of all ages in the United States at least, right? Believe it or not, many authors enter the publishing process […]

Why do our authors love Book Expo America? [Video]

Filed in Marketing Your Book by Elizabeth Vilella on February 16, 2017 • 1 Comment

How does sending your book to Book Expo America, the largest book fair in North America, put your book at the center of the publishing industry? Xulon author Tracee Newman, who wrote The Adventures of Akeem, recently shared how Book Expo America got her book noticed—and even helped sell copies of her book! Ready to send your book to BEA? Call your […]